Writing and Editing
Journalism. Reporting. Breaking news. News cycle. Long form reporting. Interviewing. Research. Story pitches. Press releases. Editing. Copy editing. AP style. Fact checking. Microsoft Office. Data analysis.
Social Media, Tools and Tech
Facebook. Twitter. LinkedIn. TikTok. Instagram. Snapchat. Reddit. Paid social campaigns. Organic social campaigns. Content Creation. Social media planning and strategy. Social media management. WordPress. Google Analytics. Content Management Systems (CMS). Google Keywords. HTML. Buffer. Search Engine Optimization (SEO). Audience growth. Parse.ly. Multimedia content. Sprinklr. Hootsuite. iMovie. Canva.
Media
Media plans and strategy. Media training. Media pitching. Messaging.
ARL Strategies, LLC 